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Channel research conducted by IDC and commissioned by Sage found that:
Atlanta (May 9, 2017) – Research conducted by IDC and commissioned by Sage, a global market leader in cloud accounting and business management software, reveals that channel partners consider themselves only halfway to having their existing operations to be ‘cloud ready’ despite the recognition of the benefits that the cloud offers them. ‘The Future is the Cloud’ research shows that those that have embraced cloud offerings for over 5 years typically experience higher profitability. The IDC research also shows that channel partners who have invested in cloud sales people, technical people and services achieve the highest profit margins.
Margaret Adam, Program Director at IDC explains: “We see cloud growth accelerating across most markets and customer segments, with cloud software growing at five and a half times more than traditional software. It’s also increasingly the key delivery method for broader digital transformation and so we see cloud at the center of industry growth. We recognize that cloud represents a big opportunity, but it is potentially disruptive and resistance can come from a fear of new technology and the challenge of moving to a recurring revenue model, as many partners still struggle to make the transition from the on-premise to ‘as a service’ model. In saying that, this research highlights that those who have started offering cloud have seen a number of benefits, including new customers and increased revenues.”
Alan Laing, EVP of Partners and Alliances at Sage explains: “It’s predicted that by 2020, 70% of all software will be provided in the cloud. At Sage, we want to bring our partners with us on that journey so they too can reap the rewards that have been clearly highlighted for cloud-ready channel partners. We’re working with our partners and customers to take them to a world where they spend minimal time on business admin, freeing them for the tasks that help them grow and thrive. This research shows how crucial cloud technology will be on that mission.”
The Cloud Opportunity for the Channel: The channel recognizes that having a SaaS business brings them greater opportunity for growing their business with:
Cloud-Based Services Provide Additional Revenue Streams: Cloud ready channel partners are seizing the opportunity by offering services to support their SaaS businesses:
Long-Term Profitability for the Channel: The longer channel partners offer cloud solutions, the more profitable they become:
Cloud Investment Reaps Rewards:
Further emphasizing its support in helping partners moved to the cloud, Sage today previewed Sage Accountant Cloud. A brand new connected platform that brings together a portfolio of cloud applications to provide accountants an overall view of their firm, allowing them to manage their practice and their clients more efficiently than before and provide additional enhanced services, from one central point. Available in the UK in the summer and in the US in the fall of 2017.
For more information on Sage Accountant Cloud please click here.
Sage will be delivering ideas, inspiration and insight as well as showcasing its full suite of business management solutions at Sage Summit and Sage Summit Tour events running across 2017. Click here for more details.
‘The Future is the Cloud’ independent research was conducted by the market intelligence firm IDC, on behalf of Sage. Over 520 channel partners were surveyed across five markets: US, UK, Germany, France and Spain.
Sage is the market and technology leader for integrated accounting, payroll and payment systems, supporting the ambition of entrepreneurs and business builders. Today, business builders measure success in strong relationships, partnerships, and communities. It‘s why Sage helps drive today’s business builders with the most intelligent and flexible cloud-enabled software, support and advice to manage everything from money to people. Daily, more than 13,000 Sage colleagues in 23 countries work with a thriving global community of over 3 million entrepreneurs, business owners, tradespeople, accountants, partners and developers to champion the success of business builders everywhere. And as a FTSE 100 business, we are passionate about doing business the right way and supporting our local communities through the Sage Foundation.
Sage – the market and technology leader for integrated accounting, payroll and payment systems, powered by the cloud and supporting the ambition of the world’s entrepreneurs and business builders. Because when business builders do well, we all do. For more information, visit www.sage.com
Victoria Borges PR Manager, North America Sage Office: 470-447-4086 Victoria.Borges@Sage.com